Immersify to Benchmark Immersive Cinemas

Virtual Reality and other forms of immersive media have the potential of disrupting the entire media industry with new user experiences that are more immersive and more interactive. Immersify is developing key tools for allowing the next generation of immersive media applications and is also working to build a link between research and market, particularly in the field of cinema and entertainment industry. Cécile Dumas of Marché du Film – Festival de Cannes did a market watch on immersive experiences in cinemas:

Immersive Cinemas

NEXT VR Theatre ©Alexandra Fleurantin